Media, creation & development.

Collaborating with visionary creators at the forefront of their craft, with a specialty in aviation (rotary & fixed-wing) and challenging remote/backcountry logistics.

Produce & Direct.

Blackcomb Helicopters // Massif Apparel.
Pemberton, BC @ 50.3220° N, 122.8050° W

Flame resistant gear for industry and military professionals. Showcasing search & rescue and utility powerline capabilities.

Part of a 5-piece series filmed in remote locations using air-to-air technique with two helicopters, one with “doors off”, and camera/director inside shooting the other.

Jordy Norris - Director, Location Scout & Aerial coordinator
Will Biname - DP, Filmer, Editor
Spencer Watson - Photography

AlpX // Rocky Mountain Bikes.
Ipsoot Mountain, BC @ 50°19′32″N 122°59′30″W

Over the course of 2 years, we built a world-class mountain bike trail in the remote mountains North of Whistler, BC. Through a multi-part series we documented the build and characted behind the contruction of the project. For the launch of the trail itself, we teamed up with the legendary North Shore mountain bike company, Rocky Mountain Bikes and their athletes.

The “Making of” was filmed over the course of two years where we spent nights camped up in the high alpine documenting the process of the build. The launch videos were filmed on a moody autumn day using helicopter support for aerial filming and crew moves.

Jordy Norris - Director, Location Scout & Aerial coordinator
Will Biname - DP, Filmer, Editor
Margus Riga - Photography
Thomas Vanderham & Lucy Van Eesteren - Riders

Blackcomb Helicopters “Fly Carbon Neutral”
Pemberton, BC @ 50.3220° N, 122.8050° W

In 2019, Blackcomb Helicopters became the first 100% carbon offset helicopter company in the world. To celebrate this achievement, a collection of information was put together to further share with the world what this looks like.

This shoot took clips from several other videos we’ve worked on over the years, and saw an interview styled approach with the owners and founders of the company.

For more information, please visit their website.

Blackcomb Helicopters “Powerline Training”
Pemberton, BC @ 50.3220° N, 122.8050° W

In January 2024, we set up in the -25C weather to document a state-of-the-art facility developed by Blackcomb Helciopters in Pemberton BC. This facility is intended to train professionals in the powerline industry to operate more safely and cohesively with helicopters.

Using three helicopters, and a crew of 12, we were able to showcase these techniques and the incredible skill required by both the pilots and the linemen to faciliate this work.

Aerial coordination and setting up shots with tough lighting and harsh conditions made this shoot incredibly exciting and fast—paced.

Filmer: Laurent Bilodeau

Talent / Assistant Director / Hype Man

“The Russian Odyssey”


Caucasus Mountains, Russia @ 43.3499° N, 42.4453° E

Spawned from the desire to do something different, "The Russian Odyssey" follows a small crew of snow-enthusiasts as they explore the Caucasus Range of Russia. From Mt Elbrus, one of the world’s Seven Summits, to Sochi, home of the 2014 Olympic Winter Games, the Motherland did not disappoint, offering an experience that belied their preconceived notions, and gave the team a healthy dose of adventure.

Directed by: William Binamé
Produced by: Jordy Norris, Ben Osborne & William Binamé
Cinematography by: William Binamé
Audio Post Production by: Ridge Line Sound, Jeff Yellen, Will Berridge
Colourist: Sam Gilling

Presented by: Arcteryx
Supported by: Oakley & Mons Royal

“Three Guys on a Bike”

Crankworx - Dirt Diaries
Whistler, BC @ 50.1162° N, 122.9535° W

The film fest took place over 10 weeks to create a 4 - 6 minute video telling a creative story around the outdoor industry.

Using several locations, sets, green screens, actors and props, the team created a piece that screend LIVE to over 2500 viewers in the Whistler Olympic Plaza. The film ended up receiving a third place prize up against the industries premiere filmmakers.

Directed & Filmed by: Kris Dontas
Produced by: Kris Dontas, Kevin Dontas, Jordy Norris, Ryan Procter
Starring: Kevin Dontas, Jordy Norris, Ryan Procter, Micayla Gatto & Others

Presented by: Crankworx Whistler

“Stoked”


Whistler, BC @ 50.1162° N, 122.9535° W

There's something in the air in Whistler come late fall. Do you have the Stoke?

This was shot as a promotional campaign highlighting the shifting of people’s mindset and personalities when winter approaches in a ski town like Whistler.

Directed by: Kris Dontas

Branding & Marketing

  • Blackcomb Helicopters

  • AlpX

  • Tyax Adventures

  • Squamish Hospital Foundation

  • Little Lumberjack Lodge

Development Projects

  • AlpX Heli Biking Trail & Operations

  • AlpX Yurt

  • Tyax Adventures - Cabins & Camps

Jordy Norris

An experienced marketing & project managment professional with a demonstrated history working in the aviation, digital/technology and outdoors industries. Through a diverse career that has spread from professional studios to the remote backcountry of British Columbia, Jordy has a vast knowledge of logistics, locations, personnel and asset management.

Jordy has found himself sitting outside the open door of a helicopter shooting rescue scenarios, presenting brand and marketing strategies from a seat in the boardroom, hosting several hundred people for 'intimate' hangar parties, and getting his hands dirty building mountain bike trails and backcountry cabins. All this while managing a team of direct reports to continue to drive creativity and good, fun, business.

Brands I’ve worked with: